The House Cleaning Business Startup Manual - Part III

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Spread the word. Let friends and family know that you have started your own home cleaning business. Ask them to spread the word at work and, wherever they go. Personal recommendations can help at this level, where the first customers. Serve the first customers as good as you can. These customers can the success or failure of the foundation. If they are treated like the king, you could refer their friends. Word of mouth is the most successful form of advertising for small businessesthis kind "word of mouth, you can run your business further and also help to reduce marketing costs.

Business Referral Program: I already have the "word of mouth" advertising. Taking this one step further and can really help get your company into the business. Implement a referral program. Customers pay when they refer new customers to you. This may take the form of cash or free house cleaning services

These adverts in local newspapers: Concentrate on the smallerCommunity newspapers and less on the large metro area newspapers. Prices are much more affordable. A local news paper in the area where I live, will not be distributed to some 75,000 private customers (households). A business card sized display in a reasonable location costs around $ 95.00 per week. You can also just with ads. These ads run anywhere from $ 10.00 per week with approximately € 45.00 per week. If you - you do not choose to run weekly, but go for a monthly orquarterly deal. Do not try to put you too much information in a classified ad. Be brief, but easy to understand. Example: "Affordable house cleaning services. No job too small. Free estimates. (123) -555-1234"

Magnetic signs or stickers for your car: If you have a vehicle they are looking for a decent vehicle used for marketing purposes. If you drive an old, rusty looking piece of the 80's - skip to the next section. Car advertising can be very effective if you follow some basic rules. It is toolook professional. The message is short and easy to understand. You do not drive like a maniac, when with the advertising of your company on your car. Magnetic signs can be purchased for around $ 75.00. Decals are already starting around $ 25.00. Look at other cars, which carry an advertising message to get some ideas of what to do.

Flyers: You could be good-looking flyer on your home computer to print, but I recommend spending a little more money for professional printing. Design a flyerfirst. Then talk to local print shops for pricing. You can also print from Internet such as www.gotprint.com. 1,000 (full color) flyer Gotprint.com are you back around $ 125.00 + shipping. Try to beat you, with your computer at home. Paper, ink, time and wear and tear costs 2 or 3 times as much. How to distribute the flyers? Start with hanging flyers on bulletin boards in supermarkets and coin laundries. Ask shop owners in your area, if they are willing to face the Flyers in the show --their store somewhere (if applicable).

Do not put flyers on car windows at local food stores and shops. You could to local law or owner permissions. Rather, a morning in large residential areas and go door to door and place the flyer on the door (bring a lot of duct tape). You can even go a step further and mention ring doorbells and drop of flyers in person, and that your services to be expanded this area to see if people areinterested. Place flyers in mailboxes - it is against federal law.

Have you ever seen the advertisement door hangers? Pre-printed door hangers are pretty much an extension of the hanging flyers at front doors. You are already with an opening for the door handle, so they are easily brought to a doorknob when walking through the form. Scan the Internet for the best price or talk to local print shops. We do not support a business, but we have seen prices for about 5,000 door hangersfor $ 189.00.

Business Cards: Business cards can be a very effective marketing tool. Check out various sites on the Internet. Often these websites (like Vistaprint.com or Gotprint.com) have online tools to get your business cards on their website design. Always carry business cards with and they often use to market your business. Remember - it's a little awkward to reach a large group of people with business cards compared to using flyers.

Internet: Get a goodDomain names and have their own website built for you. More and more people are looking for service providers online. It begins when their need for yourself and not looking for a reliable cleaning service end. A website and an e-mail address is also a good impression on your business cards. Statistics show that many working women shop for services around their house online while at work. Purchase an online ad in the local yellow pages. The Yellow Pages are still angood way of advertising your business. The online version via the Internet gains more popularity in comparison to the print version and an online list will help you get more customers.

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